Femtech Media - fast, functional, beautiful website design

FAQ

What do I need to get online?

A website gives you 24/7/365 presence in the 'no sleep' zone of the Internet hightway. It is the first impression you make on potential clients. This is where you generate the trust factor that has visitors calling the next morning. But it is more, much more.

There are 3 components to being online. You need:

• A domain name that identifies your web space and website name;
• A hosting space that will house your content and make it accessible to the internet community; and
• A website - pages that hold your content.

It’s an account with a bank that allows you to process credit cards online.

What is an internet merchant account?

Most businesses have a merchant account with their banks that provide Point Of Sale (POS) systems for debit cards and credit card processing. But most banks do not process payments received through the internet. An Internet merchant account lets you to:

• utilize their payment gateway to securely process credit card payments online;
• view past transactions, create reports, and process refunds;
• transfer funds to your financial institution;
• download monthly statement to your accounting software or download a CSV file

How it works

1. Your customer inputs credit card information in Your Online Store.
2. The Payment Gateway encrypts data and securely sends it to your Internet Merchant Account.
3. The transaction is reviewed for authorization by the customer’s issuing bank.
4. The result is encrypted and sent back through the gateway.
5. You get the results and decide whether or not to fulfill the order.

How do I improve page rank for my site?

Lack of content is the major issue if your site is not getting good search engine rankings.

Search engines will index all of your pages. Build your pages to have proper text, meaning significant text, to increase their content value for search engines.

While meta tags are helpful, they are not the end all and be all. The content is more significant and the content relative to the meta tags is king.

Notice the custom meta tags for each Category and Product. Notice the categories_description and products_description — these are highly important. Your descriptions need to be content-rich and keyword-rich.